Allison Haag

Graphic Designer

New York, NY

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About

I'm a designer with an adventurous spirit. Two years ago, I packed my bags, left all I knew and moved to L.A. to start my career. This past September, I moved back to New York, got on a plane and traveled around Europe for two months. So now it's time to get to back to work.

I'm a designer with experience working in both print and digital platforms. I'm hard-working, passionate and creative. I'm multifaceted: I'm a designer, a writer, a photo editor, a social media manager and I can even code a little bit!

Check out my latest work: http://blog.teachable.com/author/allison-haag
Education
- Bachelors Journalism
  
  University of Amsterdam
  
  2011 - 2012
  
  I received a scholarship from Hofstra and UvA to study abroad in Amsterdam.
- Bachelor of Arts (B.A.) Print Journalism, Fine Arts
  
  Hofstra University
  
  2008 - 2012
  
  Graduated summa cum laude
- Bachelors Journalism
  
  SKEMA Bachelor
  
  2010 - 2010
  
  I studied abroad in the South of France from Jan. 2010 until May 2010.
Experience
- Art Manager
  
  Storyboards Inc
  
  Feb 2014 - Sep 2014 (7 months)
  
  - Manage artists work
  - Update website with new artwork
  - Responsible for looking for new artists
  - Create promotional materials: artist magazine, meeting invitations, etc.
  - Communicate with vendors regarding printed materials
  - Write content and maintain blog in WordPress
  - Social media manager for Storyboards Inc and Art&Motion
  - Develop and send MailChimp newsletters
  - Troubleshoot all technology-related problems in office & work with outside vendors, if needed
  - Maintain Wiredrive for clients, artists and in-office staff
- Creative Lead
  
  TRUFFLE Travel
  
  Oct 2012 - Jan 2014 (1 year 3 months)
  
  I made everything on the site & app look beautiful!
  
  - Graphic design, photo editing, creative direction
  - Participated in brand development & maintained cohesion across all channels
  - Formatted the website by determining the correct look for all typography & graphic elements
  - Designed the media kit, 72-paged style book, brand book & all other company documents
  - Conceived the design for The Suite (the TRUFFLE blog), including layout, navigation, multiple post styles, typography, ads, photos & graphic elements
  - Envisioned the concept, strategy & design for TRUFFLE’s 25 Days of Adventure campaign in December, including the newsletter & blog post layouts & the ads on all platforms
  - Created all social media graphics, advertising and marketing materials for TRUFFLE, along with the ads for the impending partnership with onefinestay
  - Illustrated icons & buttons for the web, blog & app
  - Enhanced, cropped & uploaded all photos for the web & blog
  - Communicated with photographers to acquire images for TRUFFLE
  - Researched & purchased all stock photos
  - Photographed multiple businesses & landmarks for the LA city guide
  - Handled photo acquisition with international correspondents via Google Drive & Dropbox
  - Managed the 2014 photo department budget
  - Developed & implemented the organization process for the art/photo archive
  - Organized & maintained Dropbox for in-office staff, international correspondents & guest bloggers
  - Wrote blog posts, tips & content for the LA city guide, including two purchasable tours on the app
  - Arranged bi-weekly newsletter campaigns with Mailchimp in a template I designed
  - Built & stylized pages & posts in WordPress using HTML & CSS
  - Learned HTML & CSS at UCLA
  - Worked directly with the CEO to achieve the vision for TRUFFLE Travel
  - Coordinated multiple projects with coworkers across the globe
  - Achieved personal & departmental quarterly goals on a consistent basis
  - Volunteered with TRUFFLE at Project Angel Food, CHLA & Beauty Bus
- Eco Staff Writer
  
  Pink and Black Magazine
  
  Aug 2012 - May 2013 (9 months)
  
  I wrote about the environment, why it's great, and why we need to protect it! I also discussed how to live sustainably and be green while trying to spread love for our planet!
  
  Check out my articles here: http://pinkandblack-magazine.com/?s=allison+haag
- Graphic Designer
  
  SH Music Publishing
  
  Oct 2012 - Apr 2013 (6 months)
  
  - Designed illustrations for a series of piano books
  - Adjusted book layouts
  - Marketing research
- Blogged for seventeen.com
  
  Seventeen Magazine
  
  May 2012 - May 2012
  
  My blog post for seventeen.com about Sasquatch! music festival!
  
  www.seventeen.com/entertainment/sasquatch-recap
- Art/Photo Intern
  
  The Knot
  
  Jan 2012 - May 2012 (4 months)
  
  - Photo research for The Knot Magazine both national and regional issues, and their affiliate websites - thenest.com and thebump.com
  - Contacted photographers for hi-res images and terms of use contracts
  - Updated art administrative documents
  - Designed spread two-page for The Bump magazine (Vol. 8)
  - Resized images for slideshow use
  - Basic administrative duties (copying, scanning, etc.)
- Web Editor
  
  Office of Interactive Media at Hofstra University
  
  Sep 2009 - May 2012 (2 years 8 months)
  
  - Updated web page content for the Hofstra University website using HTML and Dreamweaver
  - Created new pages for the website
  - Updated Flickr account for school event photos
  - Identified pages to improve and/or redesign
  - Expanded Hofstra's online presence
- Art Director
  
  Pulse Magazine
  
  Jan 2011 - May 2011 (4 months)
  
  - Directed a staff of four people
  - Worked with other editors to maintain strict deadlines
  - Developed an original layout for the entire magazine
  - Designed each page of the spread and cover
  - Created logos for Pulse website
  - Communicated with publisher/printer to ensure correct layout at time of printing
  - Wrote blog post about the millennium generation
Awards

University of Amsterdam, Netherlands Aug. 2011 - Jan 2012. Study Abroad.
Skills
Elsewhere on the Web
- n
On Coroflot

@allisonhaag, member since 2011
- Followers 3

Illustration // LA Transportation Map

Illustration // LA Transportation Map from Allison Haag

Illustration // LA Transportation Map

Map used only in the TRUFFLE Travel app for LA public transportation.

View Website

With LA public transportation being complicated and not completely efficient for travelers, we wanted to tell our Trufflers that driving is the best option. This is the result. Illustrated by me.

Screenshot of the map on the app.

Illustration // LA Transportation Map

Map used only in the TRUFFLE Travel app for LA public transportation.

View Website

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Allison Haag

Graphic Designer New York, NY

Allison Haag

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