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Advertising Campaign & Event - Middleton's Largest Coffee Break
The advertising campaign and Middleton's Largest Coffee Break was established as an annual event designed to target area office employees and create a relaxed setting for networking while collecting donations for a local charity group. I was able to reach and exceed my goal of attracting over 2,000 attendees and to bypass our fundraising goal for Gilda's Club of Madison. The advertising campaign included radio, billboard, direct mail, print, online and social media.
