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La Maquinista
La Maquinista is an online sex shop.
The naming La Maquinista (fm. The railway driver) derives from the blog of sexual life, toys and relationships whose her owner is writing, it is called El tren de los sentidos (The railway of senses).
To build the logo, the main idea is to find a link between the Sex Shop and the naming, in an smart way, fun and memorable at the same time. A high-speed train is the concept in which I have been based the graphic identity.
