DENIM promotion - This promotion was pitched as denim reunion by the mktg team however we created a story around denim treating it as a sinful dessert no one can resist. Bold and out of the box displays definitely caught attention and we not only doubled our sales during the promotion, the sales continued to be higher than before promo.
DENIM promotion - This promotion was pitched as denim reunion by the mktg team however we created a story around denim treating it as a sinful dessert no one can resist. Bold and out of the box displays definitely caught attention and we not only doubled our sales during the promotion, the sales continued to be higher than before promo.
DENIM promotion - This promotion was pitched as denim reunion by the mktg team however we created a story around denim treating it as a sinful dessert no one can resist. Bold and out of the box displays definitely caught attention and we not only doubled our sales during the promotion, the sales continued to be higher than before promo.
DENIM promotion - This promotion was pitched as denim reunion by the mktg team however we created a story around denim treating it as a sinful dessert no one can resist. Bold and out of the box displays definitely caught attention and we not only doubled our sales during the promotion, the sales continued to be higher than before promo.
DENIM promotion - This promotion was pitched as denim reunion by the mktg team however we created a story around denim treating it as a sinful dessert no one can resist. Bold and out of the box displays definitely caught attention and we not only doubled our sales during the promotion, the sales continued to be higher than before promo.
Men's Formal Wear Promotion - The objective was to make Pantaloons a destination for Men's formals.
Bold displays showcasing only men in formalwear in their different moods and activities get the attention.
Icons are used to symbolise the different lifestyle habits of the urban men today and connects through the love men have for their electronic toys.
Men's Formal Wear Promotion - The objective was to make Pantaloons a destination for Men's formals.
Bold displays showcasing only men in formalwear in their different moods and activities grab the attention.
Icons are used to symbolise the different lifestyle habits of the urban men today and connects through the love men have for their electronic toys.
Men's Formal Wear Promotion - The objective was to make Pantaloons a destination for Men's formals.
Bold displays showcasing only men in formalwear in their different moods and activities get the attention.
Icons are used to symbolise the different lifestyle habits of the urban men today and connects through the love men have for their electronic toys.
Men's Formal Wear Promotion - The objective was to make Pantaloons a destination for Men's formals.
Bold displays showcasing only men in formalwear in their different moods and activities get the attention.
Icons are used to symbolise the different lifestyle habits of the urban men today and connects through the love men have for their electronic toys.
Communication at POP - Ensuring every man gets a perfect fit, PRIL launched odd sizes in trousers. In order to communicate this and create a buzz many different types of signage are added at the product level.
Party Window - New year is time for new wear! A surreal setting is envisioned where the moon has landed to be a part of the party taking place. The design is detailed for nation wide execution.
Diwali Display - The design translates tradition into a contemporary look which compliments our merchandise. Diwali is a time for celebration, a time for gifting, a time for celebration . Use of Gold chains and traditional motifs along with the mannequin hands exchanging gift captures the essence of the festival. The central theme for this window was ‘ADD SPARKLE TO YOUR STYLE’. The outcome is a rich, glittering, contemporary design that is eye catching and compliments the mass media campaign
Diwali display - Taking off from the colour stories prevelant in store at the time - pink and brown , an abstract design to convey the festive mood.
Diwali display - Taking off from the colour stories prevelant in store at the time - pink and brown , an abstract design to convey the festive mood.
Diwali Display - The design translates tradition into a contemporary look which compliments our merchandise. Diwali is a time for celebration, a time for gifting, a time for celebration . Use of Gold chains and traditional motifs along with the mannequin hands exchanging gift captures the essence of the festival. The central theme for this window was ‘ADD SPARKLE TO YOUR STYLE’. The outcome is a rich, glittering, contemporary design that is eye catching and compliments the mass media campaign
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Display Design