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The CurV household hammer

Thesis Design Project - Exploration of the semiotics of form and function. Studied what social cues an object employs to describe its use to the user. The goal was to learn this subject and use it to manipulate the social cues to create an item that integrated the function into the beauty of the sculpture.

The flat base it rests itself on is the surface used to hammer. The nail-pull is placed on the bottom of the handle in a way that does not require the user to switch hands to use.

Avrami Rakovsky
Head of Design Department at American Built Arms Company Baltimore, MD