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CANDID
This project was based on an existing two story apartment complex in downtown San Diego. The object was to create a complex that would appeal to the young hip culture of downtown while focusing on sustainability, ADA compliance and affordability. Our concept was based off our very simple logo/parti that consisted of two overlapping squares to resemble capturing special moments through photography. We called our logo CANDID. The Candid logo was represented in many areas of the complex. We provided fun color options for occupants to choose from so everyone could add personality to their space. The style was a balance of midcentury modern.
