Elizabeth Beasley

Graphic Designer for Abercrombie & Fitch

Westerville, OH

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About

My creative background consists of an art education at the Maryland Institute College of Art where I earned a BFA in Graphic Design, a Minor in Art History, and a Concentration in Curatorial Practices.

I am a true believer that in order to be a great artist, one must be a diverse artist. While my primary focus concentrates on graphic systems (branding & visual identities), I am also experienced in hand lettering, fashion graphics, product design, publication design, package design, exhibition design as well as an introductory understanding of web and interactive design. I can write HTML as well as CSS. I have a strong background in observational drawing having won awards as a Marie Walsh Sharpe scholar (awarded to 2% of applicants). I am skilled in multiple printing processes such as digital fabrication, letterpress, screen-printing, linocut, etching, and monotype. As my resume shows, I consider myself very fluent with Adobe Illustrator, and skilled with Photoshop, InDesign and DreamWeaver. I have experience with Adobe After Effects and Flash, writing action script and developing motion graphics.

Specialties:

Strong eye for Typography/ Layout design

Excellent Time Management Skills

Takes Direction

Work well on Teams

Great Communication Skills

Works well Under Pressure

Skilled at Translating Brand Handwriting

Exceeds Expectations

Applications:

Adobe Illustrator CS5

Adobe Indesign CS4

Adobe Dreamweaver CS4

Adobe Photoshop CS4

Adobe Flash CS4

Adobe After Effects CS5

Design Experience:

Branding

Signage

Illustration

Hand lettering

Fashion Graphics

Publication design

Product Design

Pattern Design

Package Design

Poster Design

Exhibition Design

Digital Design:

Web Design

Application Design

Programming:

HTML

CSS

Java Script

Action Script

Printing Processes:

Digital Fabrication

Silk Screen

Letterpress

Linocut

Etching

Monotype
Education
- Bachelor of Fine Arts (BFA) Graphic Design
  
  The Maryland Institute College of Art
  
  2009 - 2013
  
  I graduated from the Maryland Institute College of Art with a BFA in Graphic Design, a Minor in Art History, and a Concentration in Curatorial Practices. Senior year, I was awarded "Best in Show" for my Thesis project "Mobi"– is a series of modular furniture designed to assist in the user’s relationship with nature.
Experience
- Assistant Graphic Deisgner
  
  Abercrombie & Fitch
  
  May 2013 - Present (7 years 11 months)
  
  Abercrombie and Fitch (A&F) is an American retail store dedicated to the production of high-end casual wear. I am an Assistant designer for Gilly Hicks Graphic Tees. My job is to create brand specific on-apparel artwork. I work side by side with the Research and Development teams in order to create seasonal concepts for a wide range of apparel categories.
- Freelance Graphic Designer
  
  Evermore
  
  Feb 2013 - Present (8 years 2 months)
  
  Evermore is an up and coming design firm focused on sustainability. My job is to develop a unique hand lettered identity that is representative the company’s design values.
- Graphic Design Intern for Poketo
  
  Target
  
  Aug 2012 - Aug 2013 (1 year)
  
  As a graphic designer for Poketo, I collaborated with American retail chain Target, designing a series of playful patterns for their latest collection of journals, planners, and calendars. The new assortment of stationary launched nation wide July 2013. The collection was made available in a multitude of binding options, colors, and materials. Available for a limited time only, the series sold out completely with in its first two months of retail.
- Graphic Design Intern
  
  Under Armour
  
  Oct 2012 - May 2013 (7 months)
  
  Under Armour is an athletic clothing and accessories company with the primary focus to create hi-tech sportswear and casual apparel for the professional athlete. My job is to assist in executing the brand message to external athletic organizations.
- Graphic Design Intern
  
  La Visual
  
  Jun 2012 - Aug 2012 (2 months)
  
  La Visual is a digital branding agency specializing in identity systems, brand strategy, integrated digital media, and user experience. My focus consisted of creating web design and print media for clients such as Yahoo!, Genome, Author Bucket, Jafra, Go-Trendit, WPS Challenger, and Kids Eco Club.
- Graphic Design Intern
  
  Poketo
  
  May 2012 - Aug 2012 (3 months)
  
  Poketo is a lifestlye store dedicated to providing design-centric wares that are functional as well as beautiful. My job consisted of fashion graphics, pattern design, signage, advertisements, and collateral. Projects include designing into on-apparel graphics for a new line of children’s wear and collaborating with Target on a new series of product patterns
- Freelance Graphic Designer
  
  iNcultur3
  
  Dec 2011 - Aug 2012 (8 months)
  
  iNcultur3 is a fashion and music group concerned with pop culture history. I developed the visual identity– logo, mark making, web development, and promotional materials such as signage, posters, T-shirts, and stickers, etc.
- Graphic Design Intern
  
  Jewish Museum of Maryland
  
  Sep 2011 - Dec 2011 (3 months)
  
  The Jewish Museum of Maryland tells the story of the American Jewish experience in the city of Baltimore and throughout Maryland. I developed a brand identity “The Young Adult Initiative,” a system that fits within the museum's overall graphic identity but reaches a youthful audience.
- Designer
  
  Project M Alternative Spring Break
  
  Mar 2011 - Mar 2011
  
  Project M Blitz is an intensive, alternative spring break trip in which students collaborate with renown designer John Bielenberg on a project that utilizes design thinking as a force for positive change. As a group, we identified ways for the city of Belfast to improve the sense of community. The results included an identity system, zine, tshirts, buttons, and two separate exhibitions.
Skills
Elsewhere on the Web
- n
On Coroflot

@beasley91, member since 2013

Beetnik

Beetnik from Elizabeth Beasley

Beetnik

Located in SoHo New York, Beetnik is a restaurant that aims to bridge the gap between health-conscious eating and fast food dinning. Beetnik prides itself in its ability to provide fast, fresh, seasonal ingredients that guarantee to help maintain a healthy weight. Famous for their special ingredient – beets, these tasty and eye-catching veggies make an appearnace in everything from beer to deserts.

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Beetnik

Located in SoHo New York, Beetnik is a restaurant that aims to bridge the gap between health-conscious eating and fast food dinning. Beetnik prides itself in its ability to provide fast, fresh, seasonal ingredients that guarantee to help maintain a healthy weight. Famous for their special ingredient – beets, these tasty and eye-catching veggies make an appearnace in everything from beer to deserts.

View Website

Branding & Corporate Identity

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Elizabeth Beasley

Graphic Designer for Abercrombie & Fitch Westerville, OH