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Outpost Natural Foods Advertisements

I wanted to build public awareness that Outpost Natural foods buy local.. These foods are fresher and tastier than the competitor. In my ads i asked the consumer, “Does your food travel more than you do?” I asked the audience if they prefer food that travels thousands of miles or prefer food that is much less traveled (up to 80 miles away). The design language needed to be fun and unique to reinforce the Outpost Natural food personality.

Benjamin Hapka
Creative Intern at Cramer-Krasselt Milwaukee, WI