Marketing poster for the Art Institutes' annual fashion scholarship competition.
Marketing poster for the Art Institutes' annual culinary scholarship competition.
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Teen Scholarship Campaign
I developed a series of posters marketing the Art Institutes’ scholarship competitions. I selected the talent, wardrobe and directed the photo shoot and retouching. The theme was well-received by students who preferred the edgier less-predictable tone. Overall the posters were more effective than in the past and brought in more entries based solely on the creative marketing.
