Within a month my watch broke twice. I set out to design a durable watch.
Concept development
Using Illustrator to understand the details.
Creating a Brand
Brand Application
Features
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Anvil Watch
The Anvil Watch is a brand and a watch that is durable and wearable. It is meant to be worn in tough conditions, such as outdoors or wood shops.
With a resemblance to a compass and a concave face appeals a specific user that requires a watch that can get better with age. The watch can handle and conditions that can scratch and damage it but not brake.
Like an old machine, it can get a dent it can be stretched to its limits but it won’t brake and it is those scratches and dents that give it character.
