POINT OF SALE: (For the ROLA distribution channels) I was given a brief from the Marketing and Sales department on what was needed to help individualise the new “Evolution” product range which was launched mid last year. I designed three products: 1.Bar stand – designed to hold the different length bars. 2.The upright tablet stand: allowing the customers to scroll through the selector App. 3.The wall mounted tablet stand: allowing the customers to scroll through the selector App. Tasks included: •Concept design •Creating prototypes •Solidworks •Creating bending programming for production Sourcing locking components and foam. •Designing artwork and out sourcing the printing •Creating fitting instruction for in store installation •Creating JIG’s to aid with manufacture •Writing SOP’s for the manufacturing plant. Detailing process such as: •From bending •Welding •How to hang on the powder coat line to maximise efficiency, •How to pre assemble •Packaging
The Bar Stand The bar stands feature soft close draw slides to ensure the stand will close under its own weight when not in use. Features water cut EDM foam to hold each bar in place The stand pulls open to allow access to the largest of cross bars
Up Right Tablet Stand The tablet rests at 900mm head for ergonomic use Features the Roof Rack cross bar The base is indicative of the ‘O’ from the ROLA logo Coloured Black to meet brand identity Held together with 3 bolts in total The tablet cable runs down the rear extrusion profile Easy to Open. Simple lock located in the top.
The set up for the stores
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Rola Roof Point of sale system

POINT OF SALE:
(For the ROLA distribution channels)

I was given a brief from the Marketing and Sales department on what was needed to help individualise the new “Evolution” product range which was launched mid last year.

I designed three products:

1.Bar stand – designed to hold the different length bars.

2.The upright tablet stand: allowing the customers to scroll through the selector App.

3.The wall mounted tablet stand: allowing the customers to scroll through the selector App.

THE BRIEF :

•All three designs must be made in house.

•95% of material sourced from the factory.

•Fit with in a strict price point and size constraint.

Catherine Barter
Industrial Designer Melbourne, Australia