Reebok Fury CNY 2017 Rooster

Year of the Rooster Reebok Fury. CW is inspired by Hen, upper material is a skived leather as a nod to feathers, heel is iridescent as a nod to the tail feathers. Graphics are inspired by Chinese restaurant place mats with the zodiac on them. Heel logo say "pump" and "2017" and are inspired by the logo in the center of the place mat. The webbing pattern is inspired by a "+" symbol, that is the symbol for 10 in Chinese ans the Rooster is the tenth zodiac sign.

Chris Hill (Chrisco.)
Footwear/Product/Graphic Designer Boston, MA