Christopher DePietro

The Jefferson Health Spine Care campaign was created to reach multiple demographics through a series of marketing tactics. Postcards, newsletters, web, and social media were used in a coordinated effort to market to each specific demographic. I designed the campaign to highlight people enjoying their daily lives. I chose to utilize active imagery and a simple yet bold headline of "GET BACK" to Illustrate how Jefferson Health can help them return to their lifestyle after treatment.

• Art Direction
• Graphic Design
• InDesign
• Visual Design
• Typography
• Print Production
• Communication Design
• Creative Suite
• Photoshop