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2011 Jeep Grand Cherokee Microsite

As new iAOR for Chrysler, SapientNitro was asked to reinvigorate Jeep, one of the most iconic brands in American automotive history. Our first project, to launch the 2011 Grand Cherokee, celebrated the pride and craftsmanship that went into building the grandest Grand Cherokee ever. The effort included 2 microsites, rich media, and a banner campaign.

Carol Montoto
Associate Creative Director at Sapient Miami, FL