gLike
Poetry - an assignment i was once given by Publicis

Jay-Z wants to create his biggest chartbuster ever. And to get started, he employed a Research agency for consumer insights. The report revealed that songs with the following

words always work with his Target Group – Love, Hot, Bed, Dress, Ride.
However, he is in favour of producing a song with India in mind, and desires to write a song based on the Local Trains in Mumbai. So come up with a two-stanza song with a chorus featuring the words listed above, for a song based on Mumbai’s trains.

Sanjit Roy
Copywriter Mumbai, India