The University of Michigan's Legacy Magazine - Charged with the task of injecting life into a 15 year-old publication, we repositioned the magazine's audience and approach with fresh new story ideas, lavish photography, witty editorial and heavy online support.
United Stationers Magazine Programs - Developed editorial platform and design template for this magazine program. Also built print and online media kits, brochures, inserts, onserts and multimedia packaging.
The Ohio State University's Health1 Magazine - Developed brand identity, editorial platform and design skeletals for this iconic institution's health arm. Web site is integrated with targeted e-mail blasts and online microsites to drive volume.
Aramark's Big Delicious Magazine - A fully integrated publication program complete with a magazine, a microsite, an iPhone app, social media push and regional events. Targeted at the college market.
Independent Banker Magazine - The task was to take a staid and dull banker's magazine and apply the jaws of life. A full redesign including a lifestyle section and friendlier, more succinct prose.
Sizzle Magazine - Built from scratch, this magazine targeted culinary college students and their teachers. From celebrity interviews to the latest cooking trends to down and dirty how-tos, the magazine increased its advertising revenue by 20% for every one of its first 8 issues.
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Magazine Layout