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Disney Young Mens T-shirt Graphics
I was in charge of all creative development for the Disney account for 11 years at Giant Merchandising. This included t-shirt graphics for Young Men's, Boys, Juniors, Tween, & girls, for The Disney Store & all Retail. The creative challenge was to continue to incorporate all the beloved Disney characters in to the ever changing fashion trends while keeping their brand & trade mark integrity. I worked closely with Disney Consumer Products, a staff of artist, color separators, an in house sample department to achieve the high quality that Disney has built their reputation on.