Dakota Rogers

The Weeknd Merch Pack was created as a fan based project that consisted of taking The Weeknd's recurring theme of heartache and turning it into a visual story. Using photographs I took of models, I created a collage which was used to create a paper rose, poster background and CD sleeve. The album cover uses the paper rose to tell visually show the she loves me, she loves me not song. The sleeve was created into an origami heart holding the CD which shows the heart unfolding when taking out the disc. The tshirt reuses the paper rose showing all the buds have been pulled.

• Photographic Styling
• Photoshop
• Packaging Design
• Illustration
• Graphic Design
• Communication Design
• Entertainment
• Typography
• InDesign
• Apparel