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Kona Brewing
Shown here is a custom home page takeover of OregonLive.com created for the Kona Brewing Company to promote their Pipeline Porter in the winter months. The wallpaper plays off the iconic advertisement series “Lovely Day for a Guinness” but turns the concept on its head, appealing to the hardy nature of people in the Pacific Northwest by showing a lei-clad woman surfing a snow-filled mountain. Who couldn’t use a little sun-filled beach culture in the midst of a rainy, gray winter in the Northwest?
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