Serena

It is no secret that we are facing an uncertain future in terms of our fuel sources for transportation and the shear amount of damage our choice of fuels is causing, is verging on irreversible.

Serena’s main objective is to take a step towards a greener future and provide a
much needed alternative to the choice vehicle of many urban commuters.

This objective has been packaged in one seductive unit which modernises elements of vintage styling.

The use of fuel cells as the primary source of energy will help to bring down levels of pollution in our cities, whilst the Bio-plastics, Bio-composites and manufacturing methods aim to reduce the overall carbon foot-print of the product and offer responsible options for disposal at the end of it’s life.

Daniel Phillips
MA Product Design student Preston, United Kingdom