Daniel Sunden

Fitter Fans needed help to innovate their app and create a compelling user experience for an audience neglecting their fitness.

Working with psychologists, gaming specialists and fitness experts we created a series of challenges where the user is pitted agains his or her peers in order to obtain a sustainable healthy lifestyle.

The brand takes a clear step away from the competition with a uniqe friendly interface that draws from current casual gaming experiences.

• UX
• Service Design
• Product Design