Before You Enter

For a spectacular, innovative campaign for AIDS protection awareness we've acquired cooperation from NetSprint, a popular search engine. During the campaign, in NetSprint's search results, every keyword related to sex has appeared clad in a condom. Alongside these search results we have displayed a banner ad explaining our message: before you enter, always wear a condom.

Dawid Wnuk
Experienced digital & integrated marketing leader | Head... Warsaw, Poland