As the sole designer for the ClickZ digital-marketing brand in North America, I created marketing and conference materials for events that drew 5,000+ attendees per year. These included display ads, social media graphics, printed guides with detailed agendas and floor plans, and large-format signs. In addition, I designed digital and print products promoting the brand's online content.
Integrating these designs into a set of branding guidelines, I established proper usage of logos, fonts, and colors; standard sizes for various products; and overall look and feel.
I also edited marketing copy for approximately 20 sessions per conference.
Also see animated display ads that I designed for presentations at ClickZ conferences by preeminent digital and tech companies; go to the project titled "Animated Display Ads for Conference" in this portfolio.
