One of the largest accounts I’ve done work for is Goodwin Procter. As a member of the marketing team I was asked to handle the overflow of design work that may come from them or any other client. In order to maintain consistency across the brand, the clients’ art guides must be followed to every last detail. Use of brand specific PMS colors and typefaces created boundaries that I had to be able to design within and still come up with fresh and appealing artwork that was just as much informative as it is aesthetically pleasing to those who make the decisions.
The pieces above are examples of new business introduction brochures and partner retreat signage.