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Easy Off Aerosol Concept

These Easy Off Oven Cleaner designs were 1 of the many solutions I showed to be in the "push" range of concepts. My idea was to focus on the benefit of the product working fast. With this in mind I built my design around the theme of "time". I added a hint of a clock and locked it in with a simplified yet modernized logo. For this concept I also kept in mind the printing application and what it could look like leaving a nice arched section of the design clear to show the silver of the bottle.

Derek Hunter
Senior Graphic Designer Charleston, SC