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Brand Designer

Principle k

Houston, TX

May 13
Job Description

You’re a sharp, strategic designer with 3–5 years’ experience and a portfolio that reflects a penchant for systems thinking and typographic elegance. You’ll likely join us from a studio, ad shop, or in-house environment where you’re happy and comfortable designing deeply for a few brands, distributing your energies equally across a myriad of mediums, creative asks, and yet-to-be uncovered opportunities. This position will primarily entail designing for an iconic family of Houston-based brands—a longstanding client who values design thinking and creativity across all touchpoints. (Hint: if you love to eat, very good news for you.) You’re hungry for a tight-knit team, a rainbow roster of projects, and the freedom to share your voice and your skills to shape something special—as much in the brands you touch as in the place you work.


+ A point of view
+ Mastery of Adobe Creative Suite and motivation to continually monitor and master best practices, across print and digital applications
+ Appreciation for tactility and an analogue approach—you recognize the best thinking often begins with pencil and paper
+ Experience with print and environmental production techniques and a desire to expand these skill sets (experience in web design is a plus!)
+ Ditto for type and layout
+ Strong verbal/written communication skills
+ Ability to juggle multiple projects autonomously and respond to direction with grace and good humor
+ Rigorous standards for your work, from concept to kerning, preparation to presentation
+ Passionate, whatever-it-takes attitude to get the job done right and with respect for all involved
+ Appreciation for process, research, organization, and efficiency
+ Love of collaboration and ability to provide and receive constructive critique
+ Innately optimistic outlook and hunger to learn and grow
+ Affinity for studio pets, pastries, big windows, and big thinking
+ Bonus points for experience or expertise in motion design software


This is a full-time, salaried position (commensurate with experience) including medical benefits, PTO, a company-sponsored retirement account and profit-sharing program, and offsite team summits for foodie fun and designerly bonding. (We let the writers come, too.) This hybrid-format position is based at our Houston studio, with remote workdays Mondays and Fridays.


Principle is a Houston-based writing and design firm, founded in 2005. We create verbal and visual identities, branded spaces, packaging and printed systems, and websites for people and projects we believe in.