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Senior Product Designer

WillowTree k

Charlottesville, VA

Jan 29
Job Description

Who We Are
WillowTree is an award-winning digital product agency driven by innovation and grounded in strategy and user-centered design. We create long-term partnerships with the world’s leading brands to design and build digital flagship products crucial to their core business. We are one of the largest independent digital firms in the US. Some of our clients include HBO, National Geographic, Anheuser-Busch, and PepsiCo.

The Opportunity
The Senior Product Designer is a highly-autonomous role with endless opportunities to impact our teams, clients, and company through your creative vision. You’ll lead design engagements for a variety of large and/or complex projects with minimal oversight. You’ll drive the design direction, and then make it happen!

*This is not a remote position and may require some travel.

You’ll collaborate daily with a multidisciplinary team of Software Engineers, Researchers, Strategists, and Project Managers.
You’ll lead ideation sessions, workshops, demos, and presentations with clients on-site
You’ll establish design schedules, ensure final visual design concepts are on-brand, on-budget, and deliver on product strategy goals.
You’ll sketch, wireframe, build IA, motion design, and run usability tests
You’ll prototype to communicate the “look” and “feel” of a project. Maybe you use InVision, Framer, or Principle?
You’ll collaborate with design peers to ensure designs are conceptually sound
You’ll ensure content strategy and design are perfectly in-sync
You’ll build cohesive and lightweight design systems
You’ll continuously iterate your designs to stay current with mobile trends
You’ll give and receive design critique to help constantly refine and push our work
You’ll mentor new product designers and interns on visual and interaction design, problem-solving, client communication, and team interaction
You’ll push for and create inclusive, accessible design for all
You’ll help set the bar for WillowTree’s 5 Design Principles

You’ve been designing digital products for 5-7+ years
You have a portfolio that exemplifies strong visual design and a focus on defining the user experience
You’ve proudly shipped and launched several products
You have a strong understanding of typography, layout, color, and advanced design principles
You’re a conceptual thinker who can translate customer needs, behaviors, and project requirements
You have experience effectively presenting and communicating your design decisions to clients and team members
You’re knowledgeable of what’s possible on modern digital platforms coupled with an understanding of platform design standards (e.g. HIG, Material Design)
You're empathetic to client needs and can help find solutions if problems arise
You’re committed to being a trusted mentor and thought leader
You prefer face-to-face over remote interaction — and you know exactly when to get on a plane to present or solve issues with clients in person.

Why WillowTree?
We offer a place to be yourself.

Our differences, both visible and invisible, benefit our teams, our communities, and the products we craft. That’s why WillowTree strives to build a team with diverse backgrounds, skills, and perspectives. You’ll work hard here; however, we’ll balance that with a culture that supports your growth and cares about your well-being. We’re committed to creating an environment of inclusion — a place where every Tree can thrive.

We want you to reach your fullest potential and part of your professional development at WillowTree will include dedicated time to innovate on passion projects and an annual stipend to fund your professional pursuits.

WillowTree celebrates our differences and provides equal employment opportunities to all team members and applicants without regard to race, color, religion, age, sex, national origin, disability status, genetics, protected veteran status, sexual orientation, gender identity or expression, or any other characteristic protected by federal, state or local laws.


At WillowTree, we bring our clients’ ideas to life — digitally. In 2008, three of us began building mobile apps. Today, with over 500 full-time team members, we have launched over 500 apps, websites, IoT products, and bots. Not only do we create amazing products that impact millions of users, we design products to improve people’s lives.

WillowTree cultivates a culture of makers who are passionately curious about their craft. We focus on hiring world-class talent and provide them with the freedom to create products people love.

We aim to build a team with diverse backgrounds, skills, and perspectives. By striving to fulfill our core values, we enact our commitment to creating an environment of inclusion — a place where every Tree can thrive.

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