Kiss bird _ plastic hanger - 'KissBird' use the elasticity of plastic to the adventage so that you
can hang your cloth without any "hooking". Depend on types of plas-
tic, 'KissBird' surely can stand the weight of any kinds of cloth.
'KissBird' has no direction. It is perfectly not affected by any directi-
on so that it always looks arranged. The simple and specific shape
is motivated by a flying bird, and it makes the cloth look valuable.
It is designed considering the value of the cloth.
2nd aid _ band aid - Bandaid represents trauma, violence and sorrow and it also has the meaning
of racial discrimination. Persons are suffering mental trauma just due to the
negative image of band and the inconsiderate design without psychology of
users. '2nd aid' is trying to cure the mental trauma bey conveying the message,
"you are cured".
Secret hole _ weight scale - We can say that weighing scale is a fateful stress maker. Everybody is dispirited
before the weighing scale psychologically and that is to say, it will double or triple
the stress caused by the overweight. 'Secret Hole' is supposed to provide psy-
chological comfort and catharsis as well when a person step on it just by moving
the display window of weighing scale to the center of it.
Tie up _ hands-free - Hands-free products for mobile phones did actually made our "hands free"
however, the way most products are designed can easily be affected by noise,
'Tie up' can pull the microphone towards your mouth. Thus, pleasant communication is possible.
1.When the lower body and the microphone is separated the call is forwarded. Also the microphone unit can be pulled towards the lower body unit and the call end.
2.Simply just pull it and instant volume control is possible
Jelly click _ mouse for laptop - Portablity is very important for a laptop mouse. Emphasis on portablity results in decrease of the usability and vice versa.
'Jelly click' is a flat type portable mouse that can be used by being inflated satisfying
both portability and usability of a laptop mouse. When deflated the user can fold it up for a convenient portability and when inflated and in use a feeling as if you were touching a soft jelly or even a balloon can be felt.
Soap bank _ soap dish - A bar of soap becomes smaller and smaller as it is used, and it becomes more and
more difficult to use. So we used to throw it away. 'Soap bank' helps us to save small pieces of soap as if it is a saving box so that it naturally helps the user to finish the whole. 'Soap bank' can help us use whole soap. Substance is rubber material.
Small pieces of soap will fall through the small slot of 'Soap bank'. The sucker back of 'Soap bank' can attach any wall of a bathroom.
Fragile candy_candy - A broken glass is, so to speak, a fatal danger. We are not able to touch, and can not imagine eating it. This is a candy shaped like a broken glass.
There is a lot of way to provide catharsis, but making people to do something impossible is one of most effective way.
You might think while you eat it, ¡®If this candy is a real broken candy, I would be dead.¡¯
Mc the luxury_package - "Eat Big Mc as if you eat an excellent cuisine at a fabulous restaurant."
We do not know 'the truth', but we know that value of fast food becomes valueless.
'The valueless value' might hurt people who enjoy the fastfoods.
The burger itself, this is not different with the Big Mc now.
However, it has a mental significance to consider the environment of the food again.
It is not just a Big Mc now.
*This is an individual concept design. It is completely not related with Mc donalds company.
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