Katy Perry Prism Collection

Concepted and designed the Katy Perry Prism Collection packaging for Claire's.

To emulate Katy's light, I chose a holographic swatch for her Prism logo and text. Depending on the angle, the logo shimmers the colors it reflects, just like Katy's beautiful vision on life, love, friendship and music.

I created the background to reflect the colors that flow through a prism and the universe. Depending on the product placed on the packaging, different colors stand out to amplify the product.

Freelance, Full-time
Desiree Anastasia Creative
Creative Design | Graphics | Branding Chicago, IL