Erica Choi

Digital Design Director at Barneys New York

New York, NY

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About

Erica Choi is a NYC-based design director delivering for luxury fashion, beauty, and lifestyle brands in the digital space. Her expertise lies in e-commerce, interactive, social, and marketing solutions across multiple platforms for elite brands. She has had responsibilities in creating for a multitude of client-based and pitch projects from concept to production, full site redesigns, as well as executing a wide variety of designs for e-commerce needs including campaigns, emails, banners, social media, tablet, and mobile. She believes in incorporating best design, media, and technology practices to create the most engaging and rich brand experiences possible.
Education
- BFA Graphic Design
  
  Rhode Island School of Design
  
  2005 - 2009
Experience
- Senior Director, Digital Design
  
  Barneys New York
  
  Mar 2018 - Present (3 years 5 months)
- Digital Art Director
  
  Barneys New York
  
  Nov 2014 - Mar 2018 (3 years 4 months)
- Associate Art Director
  
  Barneys New York
  
  Sep 2013 - Nov 2014 (1 year 2 months)
- Junior Art Director
  
  CREATETHE GROUP
  
  Jun 2013 - Sep 2013 (3 months)
- Senior Designer
  
  CREATETHE GROUP
  
  Mar 2012 - Jun 2013 (1 year 3 months)
- Designer
  
  CREATETHE GROUP
  
  Mar 2011 - Mar 2012 (1 year)
- Junior Designer
  
  CREATETHE GROUP
  
  Jul 2010 - Mar 2011 (8 months)
- Associate Visual Designer
  
  HUGE
  
  Jun 2009 - Jul 2010 (1 year 1 month)
Skills
Elsewhere on the Web
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- n
- 2
On Coroflot

@eggcanvas, member since 2006
- Following 14
- Followers 15

Drawings

Drawings from Erica Choi

Drawings

Bicycle - graphite pencil
16" x 20"

Brother - graphite pencil
16" x 20"

Still Life

Untitled

Jessica

Worm and Rock

Blocks and Marble

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Drawings

Interaction Design

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Digital Design Director at Barneys New York New York, NY