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Sharwood's Chutney Packaging - Being a historic British food company, the Sharwood's brand is well known in the United Kingdom, but not well recognized in the United States. Their dated packaging needed to rely less on traditional appearance and more on an exotic aesthetic that conjures thoughts of sumptuous spices and flavors. Using visual cues, such as the die-cut shape of an ogee arch and the Taj Mahal, the new packaging offers an authentic India experience.
Maritus Bloom Wine Label - The labeling system for Maritus Bloom Winery & Vineyard's cabernet sauvignon celebrates Napa Valley's proximity to the ocean and all the complexity of the life within it. The label features a hand-made linoleum-cut print of a jellyfish--a play on the company's name, Maritus Bloom, and the term for a swarm of jellyfish. The color palette compliments the rich colors of the wine itself and the strange and exotic colors jellyfish and other ocean life can display.
Maritus Bloom Wine Label - The labeling system for Maritus Bloom Winery & Vineyard's cabernet sauvignon celebrates Napa Valley's proximity to the ocean and all the complexity of the life within it. The label features a hand-made linoleum-cut print of a jellyfish--a play on the company's name, Maritus Bloom, and the term for a swarm of jellyfish. The color palette compliments the rich colors of the wine itself and the strange and exotic colors jellyfish and other ocean life can display.
Print Explosion Software Packaging - Print Explosion Deluxe is a software application for individuals to create their own print projects using their own photographs. In order to achieve the greatest visual appeal in a competitive market, a bright and clean color palette was chosen and applied in combination with complex vector imagery. This bold design differentiates the product from its competitors and creates an association for the audience between Print Explosion Deluxe and professional design software.
Print Explosion Software Packaging - Print Explosion Deluxe is a software application for individuals to create their own print projects using their own photographs. In order to achieve the greatest visual appeal in a competitive market, a bright and clean color palette was chosen and applied in combination with complex vector imagery. This bold design differentiates the product from its competitors and creates an association for the audience between Print Explosion Deluxe and professional design software.
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Packaging

Samples of packaging design

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Elina Rubuliak
Graphic Designer Oakland, CA