Hazardous Waste Locator - An iPhone application that locates the nearest Hazardous Waste Facility so consumers can safely dispose of their toxic cleaning products.
Outdoor Sticker - A sticker that is placed on existing advertisements, showing the negative side effects of toxic cleaning products. This sticker reads "Toxins in older cleaning products can lower sperm counts".
Microsite - A microsite that encourages users to switch to 7th Generation products by hosting contests of coming up with the most creative uses for your old cleaning product containers and offering eco friendly tips.
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