The Instagram content aims to emphasize to consumers that AOI is water that provides specific health benefits.
AOI strives to position itself as part of a healthy lifestyle. After all, you need to be healthy to pursue your hobbies, right?
Positioning itself as part of a healthy lifestyle means integrating into daily sectors such as work.
"Healthy Life with AOI" is something that must be ingrained in the minds of consumers. When they hear or see the AOI brand, the first thing that should come to mind is a healthy life.
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AOI Nano Water - Instagram Feeds
As a new product in the health water sector, AOI still does not have a clear position in the minds of consumers. As part of the marketing division and a graphic designer, I am responsible for creating AOI's brand identity on social media. One of my tasks is to create daily Instagram feeds.
