Plain Jane T-shirt

A limited-edition summer tee designed using Valerio Monopoli’s Gatwick typeface and Microsoft Webdings. The T-shirt speaks directly to a young crowd though a series of references to modern culture and simplicity. It directly mentions the homonymous A$AP Ferg track while also referring to marijuana. It can also refer to a “Becky” meaning an average girl. Emphasized by the characteristic use of green, relating also to nature, and the visual of an airplane flying high it evokes a sense of relaxation and excitement for a getaway or vacation.

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Freelance, Moonlighting
Filippos Fragkogiannis
Freelance Graphic Designer Athens, Greece