Essentia _ MOOD - Project for the packaging of a new perfume by a famous italian brand; the theme is that of the ice, which reflects two key aspects: beauty and pharmaceutics origin of the brand. Infact the ice permits the conservation of the beauty, but it is also based on scientific explanations.
Essentia _ RENDERING - One of the main characteristics is that the applicator is a glass stick, and not the usual spray; the stick has the form of a frozen rosebud and it is leant directly on the skin to put on perfume.
Essentia - The source of inspiration for the shape was the chemical world; we have reprojected the laboratory's bottle, also matched with the typical support. The top of the bottle of perfume is thought as a slushy ice-cube.
Essentia - The main material is the glass, worked in different ways. The rendering was realized with Autodesk Maya.
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Cosmetic design
Floriana Messina
Jewellery, communication and web designer presso azienda privata Milano, Italy