The Silhouette Trading Space
The Silhouette Trading Space from Thomas Zachariassen
The Silhouette Trading Space

The spatial concept and design is a resulting outcome from researching and studying the interactions between sale representatives and consumers in Chadstone Shopping Centre. The design takes into consideration the need for the retail market to respond to the change in shopping behaviour from customers visiting shopping centres to online shopping as well as a growing market in second-hand shopping.

Considering this change in shopping behaviour, the concept of 'The Silhouette Trading Space' is to create an alternative to online shopping for consumers where they become the seller and where they can display any new or second-hand item for sale. Interested buyers communicate with the sellers via SMS, Facebook or other social networking media in a relaxed seating arrangements for customers.


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Interior perspective - consumers shopping and discussing a fair trade
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Interior Perspective - Shopping for second hand goods
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Exterior perspective - The concertina walls allows people outside to only view items and inside allows people to appropriately handle items.
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Site plan - Featured [as a pop-up] within the centre of the new Chadstone complex extension.
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Detail drawings - The overhead timber junction attachment
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The Silhouette Trading Space

The spatial concept and design is a resulting outcome from researching and studying the interactions between sale representatives and consumers in Chadstone Shopping Centre. The design takes into consideration the need for the retail market to respond to the change in shopping behaviour from customers visiting shopping centres to online shopping as well as a growing market in second-hand shopping.

Considering this change in shopping behaviour, the concept of 'The Silhouette Trading Space' is to create an alternative to online shopping for consumers where they become the seller and where they can display any new or second-hand item for sale. Interested buyers communicate with the sellers via SMS, Facebook or other social networking media in a relaxed seating arrangements for customers.

Thomas Zachariassen
Spatial Designer and Furniture Technologist Melbourne, Australia