ElectroStar Mini Mister clamshell package for the general retail market. Design had to comply with the blister, which was sourced from an existing mold design.
Package design for the SpongeBob Glow Return ball, sold at Universal Studios themepark. I designed this following a style guide and pieces of artwork (characters, backgrounds, copy, etc.) supplied by Universal Studios, though the artwork of the boy on the back is my own. The blister came from an existing mold design. These balls proved very popular, and I also did designs for Spider-Man, Betty Boop, Scooby-Doo, and Dr. Seuss.
StreetFX brand Color Flex Pro remote-controlled LED motorcycle lighting, box with internal blisters. This design was aimed at the higher-end market, and proved to be rather complicated project which included a "Try Me" switch wired to the product with a small 12V battery. I used metallic ink and a glossy spot varnish on a flat, non-glossy surface to heighten the surface appeal of the design.
Light-up yo-yo for Toy Story Land at Hong Kong Disneyland. I designed this following DLHK style guides and supplied artwork elements (logos, backgrounds, copy, character art). Design was also locked into an existing blister mold and die line which we had used on other projects. As with all Disney and Universal Studios projects, I worked closely with the Marketing Director and Director of Theme Park Sales during the client approval process.
Sparx Undercover Cop Biker Phone, sold in WalMart, Christmas of 2012.
WalMart sidekick display design for Sparx Undercover Cop Biker Phone, Christmas of 2012.
Backer card design for ElectroStar Animal Night Lights, light up plush toys. Design also included the logo, the character illustration, and the battery replacement illustration. The toys were zip-tied to backer card.
Electrostar brand Fun Flashing Spill-Proof Sippy Cups. This product involved design and illustration of the artwork on the cups as well as the matching wrap hanger, made to appeal to girls, boys, and either boy or girl.
ILOS Dental Light. This project required complete branding design: logo, packaging, product graphics, and instructional brochure. I am also responsible for the product photography.
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ElectroStar Packaging Design
Packaging designs for ElectroStar, Sparx, and StreetFX branded products, available through various retail outlets, including WalMart, Universal Studios, and Hong Kong Disneyland. I was also responsible for supplying printing, assembly, and inner and master carton shipping instructions for our factories in China.
