Yarden Brand wanted to Americanize their Kosher friendly wine to a broader audience. They wanted to get away from the idea that its a "Jewish Kosher" wine.
Michter's Summertime Ad
Marietta Cellars Ad
Ecco Domani Moscato Ad - Ad created to introduce their new Moscato Varietal. Played up the blue bottle with the blue graphics behind it, since the packaging is unique in the market.
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Hey Mambo Ad - AD promoting The Other Guys brand portfolio for Hey Mambo wines. This brand identity is reminiscent of the Blue Note Record era, lively music, high energy just like the wines they have.
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Plungerhead AD - Created an AD promoting The Other Guys brand from their portfolio for, Plungerhead Wines. Their brand statement is "Plungerhead is Zinfandel for Zinfandel lovers; made with character for characters. An avant-garde collection of Zinfandels from known California growing regions showcases your favorite Zinfandel flavors." Created something to tie in with their brand statement
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Chain Recruitment Brochure - used on college campuses to recruit candidates for the Chain Division at Wine Warehouse
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Yarden Ad
Wine Warehouse Pricebook Cover - Bi Monthly Magazine that is put out for Sales and Distributors.
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Advertising Work
Ad's that I've created in house at Wine Warehouse for publications. Most of these have been used outside of the CA market.
