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Reshaping Nokia Accessories Identity

In 2008 Nokia approached with complaint
of inconsistency in their accessories identity

Nokia rounded square identity is kept as the
core element and result is appreciated by Nokia
as the first whole collection in unity that is appeared
both in stores and on website. This project’s output set the
key strategy for designing Nokia carrying accessories and followed
by both Nokia and other accessories suppliers’ designers for the next generation products.

Hale Surmeli
industrial designer / design manager istanbul, Turkey