Halim Kim

Corporate identity for gun control organization.

I started coming up with making the organization's name. I had many options but GWATCH was selected because the name itself expresses gun control campaign strongly and it suits with the idea the organization has, which is reporting project covering every murder by gun in the United States.

I created logo inspired by folding paper. I wanted to make it strong as it is. Just making gun folded shows the organization identity.

• Branding & Corporate Identity