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VooBrew Beer Packaging - Beer labels and packaging for a proposed beer company, VooBrew. Features two flavor extensions- Crown Chakra Ale and Solar Plexus Chakra Lager
VooBrew Beer Packaging - Beer labels and packaging for a proposed beer company, VooBrew. Features two flavor extensions- Crown Chakra Ale and Solar Plexus Chakra Lager
VooBrew Beer Packaging

Voobrew is a New Orleans inspired beer that is designed to make the user feel as though they are drinking a voo doo potion. The two flavors, Crown Chakra Ale and Solar Plexus Chakra Lager, are based on two existing voo doo spells that supposedly bring enlightenment or increased self confidence.

The corked bottles are wrapped in twine to mimic authentic potion bottles and I kept the wood of the "crate" box raw to give an authentic feel.

This project was featured on the Dieline, TrendHunter, and Oh Beautiful Beer.

Hannah Volz
Senior Packaging Designer at adidas Nürnberg, Germany