Head to toe retouching of model and color match of clothing to actual product
Retouching of model and color matching garments to actual product.
Shot was cropped to tight. Was required to build the top part of model's head for an email hero shot.
Retouched image to shot shot sweater for ecomm sales piece.
Model in center needed to be removed and building reconstructed. This shot was used for a web banner ad.
Homepage combo image built from 3 individual shots.
Original image on left. Retouched image on right.
Retouch of model for Ecomm sales piece
Retouched of shot for ecomm sales piece.
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Image Retouching
In my role as the department retoucher I work on concepting the monthly stories, with the Creative team, to portray the brand in fun and creative ways.
I also work on alternate images for the ecomm side of the business. While the initial selects are chosen to sell the product, ecomm works to create more of an emotional connection with the customer to the brand.