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Powers of Ten - ZUI Concept for MID

Time flies, speed up. Everything is not separated by just 0 and 1. It consists of beautiful transitions. Powers of Ten features continuous experiences by zoomable UI concept. A very simple and clear mental model to switch browsing view by pinch gesture. I designed the whole UI prototype, includes the story boarding - October, 2008.

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Ivan Wei
UI Design Expert / Design Communicator Taipei, Taiwan