4x6 postcard printed on 16pt card stock, UV finish on front side.
"Be Something Different"
Inspired by their motto, I illustrated a bohemian style appropriate for their target audience: athletes of all skill level looking for a challenge in their fitness program.
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Body copy supplied by client. Just enough information for a quick read for the busy athlete. All artwork, including Facebook logo, created by me. QR code generated by QR Creator app.
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An animated gif to help guide prospects to the enrollment page for their pre-existing web site.
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Columbus Wrestling Club
A local non profit group with a limited marketing budget invited me to create a postcard for their current membership drive.
Criteria:
Post card to be initially used for the 2013 Columbus PRIDE festival, although may be used at other festivals. Body copy provided by client.
Presentation:
I recommended the use of a QR code leading to their pre-existing website where member prospects could sign up for info/membership.
