Cook in Colour: Hand Held Orange Squeezer - This project involved creating a distinctive brand for the DINKY (Dual Income No Kids Yet) market and designing a kitchen product that makes the preparation of fruit and vegetables easier.
Cook in Colour Brand Values - The Cook in Colour brand focused on some key values, the 4Ps. Potential, Perception, Preparation and Produce.
The Hand Held Orange Squeezer - The hand held orange squeezer is an innovative three component product. The top part of the orange squeezer holds the orange. The middle part squeezes the juice from the orange. The bottom part of the product collects the juice and allows the user to easily pour it into a glass or jug through a spout moulded into the component.