Agogó Gum Retail Box
Butterfinger BBs Characters - Character development for the popular Butterfinger BB's brand. Each BB was given a unique attitude and their placement varied pack to pack.
Packaging Design - Packaging for Nestlé Butterfinger BB's candy, both the regular and fun size packs.
Nestlé Crunch Fun Size Bag. - Seasonal design celebrating the 4th of July.
Promotional Wrapper Design. - Nestlé wanted to call out attention to their new packaging substrate. A metallic film that did a better job of preserving the product than previously. I thought that we might be able to have a little fun with it.
Seasonal Toll House Cookie Packs. - Starting with Valentine's Day and then also rolling out to Easter, Halloween and Christmas, these packs have "printed" character cookies for kids to bake at home with Mom.
Wonka Bar - Slight brand identity refresh to the logo, also adding the golden ticket to the branding. New packaging design.
Crunch with Caramel - Line extension to the popular candy brand incorporating soft center fills. We started with caramel, then rolled out to peanut butter, mint, truffle etc.
Candy and Confectionary

Misc. candy and confectionary packaging design.

Jason Abreu
Brand Identity & Packaging Design Novato, CA