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Agogó Gum Retail Box
Butterfinger BBs Characters - Character development for the popular Butterfinger BB's brand. Each BB was given a unique attitude and their placement varied pack to pack.
Packaging Design - Packaging for Nestlé Butterfinger BB's candy, both the regular and fun size packs.
Nestlé Crunch Fun Size Bag. - Seasonal design celebrating the 4th of July.
Promotional Wrapper Design. - Nestlé wanted to call out attention to their new packaging substrate. A metallic film that did a better job of preserving the product than previously. I thought that we might be able to have a little fun with it.
Seasonal Toll House Cookie Packs. - Starting with Valentine's Day and then also rolling out to Easter, Halloween and Christmas, these packs have "printed" character cookies for kids to bake at home with Mom.
Wonka Bar - Slight brand identity refresh to the logo, also adding the golden ticket to the branding. New packaging design.
Crunch with Caramel - Line extension to the popular candy brand incorporating soft center fills. We started with caramel, then rolled out to peanut butter, mint, truffle etc.
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Candy and Confectionary

Misc. candy and confectionary packaging design.

Jason Abreu
Brand Identity & Packaging Design Novato, CA