eDeriv Technologies envisions a shift to a fully electronic marketplace for OTC equity derivatives. eDeriv provides Delta One traders the ability to electronically source dealer-to-dealer liquidity with more efficient price-discovery and a streamlined trade processing workflow.
The site aimed to provide a relatively simple message and the differentiating thesis of this trading platform in an easy to consume, design-neutral way. Press mentions and news stories of import are also featured on the home page.
The Resources page sought to provide would-be clients, partners and other market participants a news feed, bringing together pertinent articles and analysis on the evolving regulatory factors defining this product space.
Updates are available via Twitter, RSS or Email. A URL shortener (Bitly) is used to better track who and how many reads are generated. A robust content management mechanism allows for easy updates.
The contact page was kept intentionally minimal, both in the data it requested and by limiting unnecessary artifacts on the page itself.
gLike
Website: eDeriv Technologies
eDeriv Technologies is a financial technology startup targeting the professional OTC equity derivatives space with an innovative electronic trading solution.
The project sought to provide a simple, easy to navigate web presence that effectively summarized the product/service and compelled visitors to make contact.
Available
Moonlighting
Jason Yoon-Hendricks
Business Writing | Content Strategy | Product & Business Development
New York, NY