Duracell packaging - Conceptual packaging redesign for Duracell to give the brand a more contemporary look that aligns with the new generation of electronics they are powering. Packaging is designed to be more functional in storing batteries once opened, easier to locate battery types using color coding, and use less plastic.
Ignatius IPA packaging - Packaging for a New Orleans beer based upon the character Ignatius Reilly from the book Confederacy of Dunces.
Son Volt: Trace limited edition packaging - Conceptual design of a limited edition CD packaging for the band's seminal album. The wheel can be turned to show different road scenes and song lyrics to illustrate the decadent journey that the song writer was taking down the Mississipi River through middle America.
IGA brand packaging - Brand packaging for IGA that is contemporary yet nods back to the old days of the independent grocer. Iconography on packaging denotes the food groups represented.
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Packaging
Jeff Bell
Communications designer / strategist Atlanta, GA