Sony x Honda E-VOLVE

E-Volve is a conceptual collaboration between brands Honda and Sony to redefine motorcycle ownership. Within this system, the only thing owned by the user is a standard, compact frame. Users will individually lease modules based on their current needs, style, and skill level - essentially “building” their own bike. At the end of each riding season or once the user is ready for a change, modules are returned, maintained, and reused in a circular fashion. My project demonstrates what 2 of these possible builds could look like.

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Jennifer Ellison
Transportation Designer Cincinnati, OH