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ENZACTA+ Concept, naming & copywriting

ENZACTA+ is the concept for the launch campaign for the new brand website. My role involved developing the initial idea, creating the name, and writing the platform's copy. The goal was to create a modern, user-friendly interface that feels engaging and easy to navigate for the distributors and consumers alike. The platform includes a variety of content formats, from quick video explainers to detailed guides, all optimized for mobile use.
Since then, the ENZACTA+ concept has grown into the umbrella of digital tools for the brand.
Concept, naming, copywriting: Jorge Inchaurregui Elizarraras.
Graphic Design: Fernando Delint

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Freelance, Full-time
Jorge Inchaurregui Elizarraras
Creative Director | Art & Copy | Bilingual Ciudad de México, Mexico